How much for that egg : Planet Money

Sam Mertens checks on his chickens.

Sam Mertens/NPR

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Sam Mertens/NPR

Sam Mertens checks on his chickens.

Sam Mertens/NPR

Just lately, one among our NPR colleagues wrote a message to all of NPR saying he had further eggs to promote for reasonable, however wanted a good strategy to distribute them throughout a scarcity. What’s Planet Cash right here for if to not get OVERLY concerned in this sort of state of affairs?

Our colleague did not wish to cost greater than $5, so we could not simply public sale the eggs off. A lottery? Too boring, he mentioned.

Okay! A really Planet Cash puzzle to unravel.

As we speak on the present, we go in the hunt for novel techniques to assist our colleague determine who will get his scarce useful resource: low-cost, farm-fresh eggs. We steal from the world of latest product growth to attempt to secretly take a look at for egg love, and we uncover a pricing technique utilized in growth economics which may be America’s subsequent nice gameshow.

This episode of Planet Cash was produced by Emma Peaslee and it was edited by Marianne McCune. It was reality checked by Sierra Juarez and engineered by Jimmy Keeley. Alex Goldmark is our govt producer.

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Music: NPR Supply Audio – “Punchy Punchline,” “Recreation Face,” “Feeling the Funk,” and “The Host Most Needed”