Synthetic intelligence (AI) was probably the most raised difficulty prior to now 12 months amongst asset supervisor respondents to the annual Index Trade Affiliation (IIA) member survey. Sustainable investing, thematic investing, and customised funding, respectively, ranked as prime of thoughts after AI amongst survey respondents.
General, the outcomes illustrate that the asset administration trade in Europe and America is in transition, going through mounting ranges of complexity and a necessity for brand new partnerships, new and extra specialised data sources, new abilities, and stronger ecosystems and alliances.
Background
4 years in the past, IIA started publishing a survey in partnership with our member companies and fielded with the assist of Opinium Analysis. Annually, we have interaction with 300 chief funding officers, portfolio managers, and chief monetary officers throughout a variety of funding suppliers in the USA and Europe to gauge how asset managers view progress towards present challenges and alternatives, and the important thing components shaping the longer-term evolution of the trade.
After we began this endeavor in 2020, the aim was to verify index suppliers understood the longer term wants of asset managers when it comes to environmental, social, and governance (ESG)- and sustainable-related indexes.
Primarily based on our learnings during the last three years and suggestions from our IIA members, we determined to broaden the 2024 survey past ESG- and sustainable-related questions. ESG and sustainable investing in fact stay central and materials to world traders, however we needed to be sure that our aperture was vast sufficient to seize the complete pallet of drivers and developments impacting our shoppers. I’m so glad we took this strategy as our findings revealed a a lot deeper set of challenges, alternatives, hopes, and considerations. What is evident from this yr’s outcomes is that trade is going through rising complexities.
What Components Will Have Biggest Influence on Funding Efficiency?
We requested which components over the subsequent 12 months would have the best impression on funding efficiency. Over the subsequent yr, asset managers are extra keenly centered on macroeconomic points like rates of interest, inflation, and a possible financial slowdown than they’re elections and geopolitical occasions. Notably, 81% of US respondents prioritized rates of interest and inflation as crucial points.

We requested managers what developments they’ve been occupied with probably the most over the last 12 months. I used to be stunned by the substantial variety of respondents who ranked AI as their most raised difficulty, overtaking sustainable investing. Different technological points like tokenization and blockchain have been solely raised by roughly 10% of managers. Managers centered on thematic funding and customised merchandise after sustainable investing. Solely about 25% recognized crypto merchandise as a subject they’re discussing with their colleagues — about the identical share as these occupied with easy methods to deliver personal markets into their companies’ choices.
Generative AI: A Sport Changer
One large dividend from our choice to broaden the vary of matters on this yr’s survey is the insights we gained round AI, and what it means within the eyes of asset managers.

ESG Exuberance Tempers
We revisited ESG and sustainable investing on this yr’s survey to see if the torrid tempo of progress cited in prior years was persevering with. What we discovered is that whereas ESG remains to be an important a part of world asset managers’ technique, the excessive expectations for future progress we noticed in prior years of the survey have tempered.

When considered over the four-year arc of the survey, survey respondent expectations for ESG portfolio implementation have come again to earth after the spike we noticed in 2022 and 2023, touchdown again down close to 2021 ranges. For us, this means not that ESG goes away, however quite that it’s settling right into a extra lifelike long-term progress curve. As soon as once more, environmental components (the “E” in ESG) proceed to be most on the radar of traders in relation to sustainability.
Non-public Markets: A Puzzle to Remedy
Non-public markets proceed to be an space of alternative for world asset managers but in addition an space of problem, in accordance with our survey. Whereas asset managers just like the idea of personal markets for funding alternative and diversification, they cited a number of challenges in relation to implementation.

Issue integrating personal fairness into their funding lineup, liquidity considerations, and knowledge gaps have been cited as top-of-mind points. This isn’t shocking given the traditionally gradual tempo of the event of world indexes which seize personal fairness market knowledge and efficiency.
Index Suppliers in Demand
Whereas our survey identified a number of classes that characterize important challenges for our shoppers, it was encouraging to see that asset managers’ prime 4 areas to accomplice with index suppliers are for sustainable investing, direct indexing, thematic investing, and customised funding options. The survey reveals that greater than half of respondents consider that index suppliers and the companies we provide will develop into extra essential to their success within the subsequent 12 months. Importantly, about 20% anticipate to make use of extra index suppliers within the subsequent 12 months.

It is a very high-level snapshot of our survey findings. I invite you to take a deeper dive into this yr’s outcomes. I welcome your suggestions and solutions for future analysis.