In March, then overseas affairs minister,
Mélanie Joly
, made headlines by describing the early days of the
U.S. commerce struggle
as a “psychodrama,” suggesting the nation couldn’t stay with the chaos and uncertainty of
new tariffs
being introduced “each 30 days.”
With greater than 200 days now behind us, it’s onerous to not see some drama within the commerce dispute between the U.S. and Canada.
President Donald Trump
‘s expertise in actuality tv has been on full show, from his impassioned monologues at MAGA rallies to his Apprentice-like Oval Workplace conferences. His mastery of uncooked theatrics rival most of the stage’s greats.
If the commerce struggle with the U.S. is a three-act play, then our greatest hope for decision will come within the third act: the
CUSMA evaluation
. Its final result will decide whether or not the previous months have been a prelude to comedy or financial tragedy.
Act I in “The Commerce Conflict” was Canada’s ‘Elbows Up’ election. Within the examine of drama, this act could be termed “in media res” — the place the viewers is actually thrown “into the center of issues.”
On this case, the viewers was subjected to the shock of seeing the president quickly and unpredictably set his commerce agenda; Prime Minister Trudeau fold his hand; and a sudden management contest adopted by a snap election (with a stunning consequence). With all of the “elbows up, elbows down” calls, there have been moments when it felt a bit like a Broadway musical.
Act II was the “deus ex machina” — a way utilized in Historic Greek theatre during which a god actually descends to the stage through pulley to make complicated issues go away. As viewers members, we’ve been educated to count on that the build-up of plot and battle will abruptly evaporate with the introduction of a brand new character, a speech, a fast handshake settlement.
As a substitute, the fixed promise and delay of an all-caps “DEAL,” which we anticipated could be reached on the G7 in July (or in August, or September) has felt extra just like the plotless “theatre of the absurd” of Samuel Beckett’s Ready for Godot, during which the deity, and determination, by no means arrives.
Which brings us to the ultimate act of this play: the approaching evaluation of CUSMA, our commerce settlement with the U.S. and Mexico.
In the course of the first two acts, we have been enthralled by the rapid-fire bulletins of latest “offers” and not sure how we should always react. However with all that melodrama, what’s been largely ignored is that the overwhelming majority of Canadian commerce nonetheless goes to the U.S. tariff-free, due to CUSMA. As severe as it’s that metal, aluminum and the auto sector have been red-circled by the U.S., most of our commerce nonetheless continues unabated.
Right here’s the plot twist: as main economies akin to Japan, the UK and EU conform to tariffs and quotas that have been unthinkable mere months in the past, and as American stockpiles of pre-tariff provides dwindle to nothing, there isn’t any place for larger costs to go however into {the marketplace}.
That’s the reason inflation within the U.S. first began to tick up in June and why it continues to develop. It’s why many U.S. companies, particularly smaller and impartial ones, say the rising prices from tariffs are actually forcing them to layoff workers and hike costs.
The U.S. Chamber of Commerce calculates tariffs amounted to a shopper tax of US$1.9 billion on meals prices within the months of Could and June alone, when America’s home provide ought to have been plentiful.
On the finish of the day, the U.S. and Canada are one another’s prime buyer: bilateral commerce between the 2 nations should — and can — proceed.
Canadians have understandably felt victimized, however for much too lengthy we’ve been complacent spectators to our personal economic system. As we get up to the truth that we can not take our commerce relationships as a right, we should additionally decide to being the lead actors in shaping our personal economic system.
We now have the chance to make sure a powerful future for our nation. Diversify our commerce? Completely. Attempt to benefit from our shared border with the world’s largest economic system? Duh.
Within the basic tragedy Richard III, an embattled king sees his grand designs for energy and management slipping away from him. Going through catastrophe, he yells out considered one of Shakespeare’s most well-known traces: “A horse! A horse! My kingdom for a horse!”
Because the wild experience of 2025 begins to fade and we glance to the potential renegotiation of CUSMA in 2026, time will inform how good it was for Canada to go gradual with the horse-trading that different international locations moved on so rapidly.
Theatrics apart, elbows the place they usually go, Canada’s finest pursuits will likely be served by focusing squarely on the important thing items of CUSMA — our actual path to commerce peace with the U.S. If we will’t strike a long-term deal, we’ll be left with ongoing uncertainty and fading funding: destined to repeat the identical scene by reviewing CUSMA yearly. The price of that may be tragic.
Matthew Holmes is chief of public coverage on the Canadian Chamber of Commerce.












