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Nestle India expands Cerelac portfolio with ‘no refined sugar’ variants

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Nestle India on Wednesday stated it’s within the strategy of introducing variants of its toddler meals model Cerelac with “no refined sugar”. The corporate stated it had been engaged on the growth of its toddler meals portfolio in India with no refined sugar formulations for the previous three years.

  • Additionally learn: Nestle Q2 Outcomes: Internet revenue falls marginally to ₹899 crore, income up 1.3%

Suresh Narayanan, Chairman and Managing Director, Nestle India, stated, “I’m delighted to tell you that we have now achieved our ambition of introducing ‘Cerelac’ variants with no refined sugar. This was initiated three years in the past and has culminated this 12 months with the introduction of latest Cerelac variants with no refined sugar.”

The corporate stated that the expanded Cerelac vary in India will now encompass 21 variants, of which, 14 variants could have no refined sugar. Of those 14 variants, 7 will likely be accessible by the top of November 2024 and the remainder will likely be launched within the coming weeks

“I’m additionally glad to share that Cerelac, Nestlé’s cereal-based complementary meals has entered its 50th 12 months in India. The primary batch of Cerelac was manufactured in our flagship manufacturing unit in Moga, Punjab on September 15, 1975. At present, a whole bunch of devoted staff proceed to fabricate high quality vitamin merchandise with the identical tender care and keenness on the Moga manufacturing unit in Punjab and Samalkha manufacturing unit in Haryana,” Narayanan added.

Earlier this 12 months, Swiss investigative organisation Public Eye and IBFAN had accused Nestle of getting “double requirements” alleging that its widespread child meals merchandise together with Cerelac, bought in low and middle-income nations like India contained “ added sugar”. It additional stated that such merchandise are bought “ with out added sugar” in developed markets.

In response, Nestle India CMD Suresh Narayanan in April asserted that these allegations of “double requirements” have been unfaithful and that the packaged meals main makes no distinction between a toddler in Europe or India. The corporate had additionally emphasised that it was in compliance with the native meals laws. He additionally identified that added sugar ranges in Cerelac in India have been nicely under (7.1 gms per 100 gms) these prescribed by FSSAI requirements (13.6 gms per 100 gms). The corporate has additionally stated that it continues to be on a journey to cut back “added sugar” in its Cerelac portfolio. The corporate is a number one participant within the child meals and toddler meals product section.

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Printed on October 17, 2024





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Tags: CerelacexpandsINDIANestlePortfoliorefinedsugarvariants
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