The recent capital can be deployed into increasing Frammer’s choices into sports activities and leisure. Picture: Linkedin
Video content material creation platform Frammer AI has introduced securing a $2 million (round Rs 16.8 crore) funding from Lumikai, which invests in gaming and interactive media platforms.
The recent capital can be deployed into increasing Frammer’s choices into sports activities and leisure and investing in data-training for its areas of focus. The funds will even be used to increase its tech staff to satisfy the rising demand, in keeping with an organization assertion.
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Frammer offers transcript and captions for every video, identifies essentially the most attention-grabbing segments to generate monetizable brief movies for numerous digital platforms, and produces vertical movies much like YouTube Shorts and Insta Reels.
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“…with only one click on, Frammer can convert a half-hour video into 35 brief packages in roughly 5 minutes,” the assertion mentioned.
Frammer AI names The India As we speak Group, Zee Information, and insurance coverage big Acko amongst its purchasers. The corporate has additionally lately been named the AI content material accomplice of Brightcove, a US-listed firm that gives streaming companies globally.
Frammer AI has been based by three former workers of media group NDTV — Suparna Singh, Arijit Chatterjee and Kawaljit Singh Bedi. Suparna Singh is former president and CEO of NDTV Group.
“The necessity for–and curiosity in–short-form video has by no means been greater,” Suparna Singh, CEO and co-founder of Frammer AI, mentioned.
Lumikai founding accomplice Salone Sehgal mentioned, “In a world the place manufacturers, enterprises, and media homes should persistently interact audiences by way of social media, Frammer AI’s spectacular shopper roster is testomony to the worth of their resolution,” she mentioned.
(Solely the headline and movie of this report might have been reworked by the Enterprise Commonplace workers; the remainder of the content material is auto-generated from a syndicated feed.)
First Revealed: Oct 07 2024 | 8:48 AM IST
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